Comparing Ubisoft's Old and New Names: What's Changed?
Brand Recognition Impact Challenge: The name change could lead to difficulties for customers to locate and identify Ubisoft products and services, potentially impacting brand recognition and recall. Solution: Implement a comprehensive marketing campaign that highlights the new name while emphasizing the company’s commitment to delivering the same quality gaming experiences and services under the new brand. Community Engagement Challenges Challenge: The name change could disrupt existing community engagement efforts, including online forums, social media channels, and fan clubs....
