Xbox's Bold Move: Acquiring Sony's Game Studio
Competitive Landscape Microsoft’s acquisition of Sony’s PlayStation game studio alters the competitive landscape of the gaming industry. Previously, these companies competed fiercely, but now Microsoft gains exclusive access to Sony’s highly acclaimed IPs. This move positions Microsoft as a dominant player in the console market. However, Sony may counter by acquiring or creating new studios, maintaining its strong competitive position. Value Proposition Compared to Microsoft’s Xbox Series X, Sony’s PlayStation 5 boasts superior hardware specifications....
